PVRIS Ignites the Scene with ‘Burn The Witch’ Featuring Tommy Genesis and Alice Longyu-Gao

Revolutionizing the music industry with fierce femininity and innovative production, PVRIS, led by the dynamic Lyndsey Gunnulfsen, has dropped a visual masterpiece for the latest single, ‘Burn The Witch’. This trailblazing collaboration with icons Tommy Genesis and Alice Longyu-Gao serves as the lead for an inspiring all-female project slated to take the world by storm this spring under Hopeless Records.

Embracing the infinite power of female artistry, Gunnulfsen exclaims, “I’ve been a huge fan of both Tommy and Alice for quite a while… crafting the production around their parts.” The project strikes a chord with its approach to showcasing the prowess of women in music, without the restraints of industry norms. This burst of creative freedom has not only generated a hypnotic single but also seeded the genesis for what promises to be an unmissable all-female project.

• The synergy of these music mavens echoes a call to diversify the production landscape.
• ‘Burn The Witch’ represents a bold statement against the scarcity of female producers and writers in the scene.
• Gunnulfsen’s vision materializes a carefree and joyous environment, a playground for sonic experimentation.
• The advocacy for more organic female partnerships in music shines through.

Gunnulfsen further addresses the rarity of women-led sessions in the industry and the necessity to shift the narrative. The upcoming project doesn’t just aim for sensational entertainment – it’s a movement, an invitation to rewrite the rules and revolutionize the roles of women in music. She hopes to catalyze a ripple effect, inspiring artists and industry stakeholders to embrace and promote female collaboration without tokenism.

As PVRis continues to forge this exciting path, fans and industry alike are watching in anticipation. Ready for the fun, the experimentation, and the unabashed showcase of ‘bad bitches’ in music, the ‘Burn The Witch’ video is just the beginning of what promises to be a sensational journey.

“This just be the start… I’d love to continue and grow in,” adds Gunnulfsen, hinting at the expansive potential of this electrifying project.

Spark your excitement and join the movement – Check out the new ‘Burn The Witch’ video and prepare to be spellbound.