Skip to main content

Creating Waves: ORCA’s Visionary Branding for the Cornish Craft Beer Scene

Discover how ORCA’s innovative design for a family-owned Cornish brewery intertwines tradition with a contemporary craft beer experience.
By VIBING
By VIBING
When a family-owned Cornish brewery decided to expand its horizons, it turned to the creative brilliance of ORCA. This Bristol-based agency crafted an identity that merges tradition with modernity.

As craft beer continues to claim its stake in the hearts of beer aficionados worldwide, the demand for unique and memorable brand identities in this niche market has soared. Enter ORCA, a Bristol-based brand agency renowned for its design prowess, which recently undertook the challenge of concocting a scaling visual identity for St Austells, the beloved family-owned Cornish brewery.

Strategic Brand Essence

  • Deep dive into the crafting of a brand that encapsulates essence and locality.
  • How ORCA’s strategy married the heritage of St Austells with a breezy coastal lifestyle.

Design Mastery

Refining a colour palette to echo the natural beauty of the seaside, ORCA’s creative journey led them to infuse elements of the local environment into a holistic brand experience. From the typography to the interior design, every aspect was meticulously aligned to resonate with the brewery’s character and surroundings.

Unique Typographic Flair and Coastal Colours

  • Exploration of how typography can evoke a sense of place and personality.
  • Integration of a colour scheme that mirrors the landscape, enhancing the overall brand narrative.

Embodying the ethos of environmental stewardship and community, ORCA’s approach was as much about crafting a distinct brand as it was about creating a beacon for craft beer connoisseurs—a place where every pint tells a story and fosters connection.
VIBING
VIBING network is Bringing Fresh Lifestyle News to You From All Over the World.

More Articles

Subscribe to Our Newsletter: