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NewJeans’ ‘Bubble Gum’ MV: A Sugary Trip Back to the ’90s

NewJeans brings back ’90s flair with their new single ‘Bubble Gum’, complete with nostalgic visuals that will have you yearning for yesteryears.
By VIBING
By VIBING
Get ready to chew on some nostalgic vibes with NewJeans’ latest hit! ‘Bubble Gum’ hits the sweet spot with its retro ’90s theme, taking us back to the days of VHS and mixtapes.

Pop aficionados, rejoice! NewJeans, the chart-topping K-Pop ensemble, has just dropped a sweet surprise for their fans — a brand-new single titled ‘Bubble Gum’.

This isn’t just any tune; it’s a retro throwback laced with the quintessence of ’90s culture. But what makes ‘Bubble Gum’ stick? Let’s find out:

  • Nostalgic Visuals: The music video is like stepping into a time machine. It’s crammed with VHS-quality shots, reminiscent of the days before HD.
  • Lively Pop Vibes: ‘Bubble Gum’ is a catchy pop anthem that captures the fluttery excitement of a fresh romance. It’s bubblegum pop in its purest form!
  • High Expectations: After hinting at their new music during a major award acceptance speech, the anticipation was sky-high. And guess what? They’ve delivered!
  • Gearing Up for More: Don’t chew all your gum at once — there’s another single on the horizon. ‘How Sweet’ is queued up for release, adding even more to our musical diets.

Their recent offering showcases the girls of NewJeans — Minji, Hanni, Danielle, Haerin, and Hyein — not just embracing but owning the beach scene. It’s a music video that smells of sunscreen, tastes like ocean salt, and feels like the warm sun on your skin. The lyrics ‘All I know is that I need this feeling’ resonate through the melody, a testament to the euphoric rush of teen love.

To dive into this fizzy piece of pop history, make sure to check out the ‘Bubble Gum’ music video below.
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