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East London’s bby Unleashes the Electrifying Single ‘Breathe’

East London’s trailblazing band, bby, captivates with a new anthem ‘Breathe’. Conveying the chaos of a panic attack, this track is a raw…
By VIBING
By VIBING
In the landscape of modern music, few acts capture the visceral rush of emotions quite like bby. Their latest track ‘Breathe’ offers an unfiltered plunge into the tumult of a panic attack.

Hot on the heels of their gripping single ‘kill me’, East London’s bby returns to dominate the airwaves with their newest creation, ‘Breathe’. With a seal of approval by tastemaker Zane Lowe, who premiered the track, bby’s electrifying sound doesn’t just resonate – it reverberates with unbridled raw power.

The prolific five-piece, known for their impactful debut ‘hotline’ and a series of bold hits such as ‘money body’, ‘gold teeth & fenty’, and ‘u come near’, are no strangers to pushing boundaries.”Breathe’, in a mere three minutes, encapsulates a whirlwind of frantic energy, mirroring the dizzying heights of a panic attack.

Benjy, the band’s articulate vocalist, describes it best: ”The song is like talking to yourself or someone close during the most intense emotional launch. You’re overwhelmed by sensation, but there is a singular, grounding lifeline – breathe, just breathe. Count, pinch, read – but keep breathing.”

Amid their disruptive soundscapes, bby has also carved a robust visual identity. Their East London headquarters isn’t just a studio – it’s a cultural hub where they host fan gatherings, blurring the lines between artists and audience. The music video for ‘Breathe’ features doorbell camera footage of fans flocking to such an event, hinting at the band’s playful engagement with their supporters. Keep your eyes peeled – this might just be the smartest non-placement placement around.

As for live action, expect to see bbb at prominent festivals like TRNSMT, Kendal Calling, Boardmasters, Y Not, and All Points East. Their momentum is undeniable, and ‘Breathe’ stands as a testament to their unyielding creative spirit. Don’t miss out on experiencing this track – it could very well be the most invigorating 3 minutes of your day.
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